As of his 36th birthday, Joel Dahmen has just a single win on the PGA Tour, but suffice it to say he’s drawn a legion of followers.

How could he not?

On top of being one of the breakout stars of the Netflix documentary “Full Swing,” Dahmen is known for his consistency on the course, his bucket hat, a self-deprecating style and a comical relationship with his longtime friend and caddie Geno Bonnalie.

The fourth installment of the series provided a detailed look at the death of Dahmen’s mother, his battle with testicular cancer and his lack of belief in his own ability. Producer Chad Mumm knew what he had with Dahmen, proclaiming that the native of Clarkston, Washington, would see an uptick in popularity after the series dropped.

Mumm was right. Dahmen’s traffic on PGA Tour digital channels saw a 2,000% bump soon after. Bonnalie also became a social media darling, with 800% more mentions on Twitter the week after the launch, according to Sports Business Journal.

Here’s a look at the affable golfer, through the years.